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How to increase the customer transaction rate into the store four tips is very useful
How to buy the store after the customer into the store, which is how to seize the psychological needs of customers to buy in-store goods. First, here two customer loss phenomenon: 1, after the customer into the store due to improper shopping guide, feel pressure or uncomfortable and left; 2, customers come in casually take a look, turn around did not find what they like go away. So, we want to improve the marketing of the store, we must first solve the problem in two aspects, to prevent customer loss, we need to do the following work! Prevent customers from losing STEP 1 customers into the shop, to customers 15 seconds in 15 seconds Let the customer observe the store's own products, shopping guide at this time to keep a certain distance with the customer but also in the right direction (not behind the customer or do not see the customer's place), is not to give customers a sense of tension, not to Customer scare. And to take advantage of this 15 seconds to observe and analyze the customer, and found her what she saw the first product or products which are the oldest, in preparation for further sales. Preventing Customers from Losing STEP 2 Choosing the right time How close to the customer is the best time to approach the customer? In general, the following situations are close to the customer's niche: ①When the customer looks at a product often; ② Customer looked up when shopping for help; ③ customers take the initiative to put forward trial or ask questions; ④ customers and peers comment on a product when; ⑤ customers glance at the storefront is looking for what time to prevent the loss of customers STEP 3 said the first sentence Words, attract attention, stimulate interest At these times, as a shopping guide can quickly seize the opportunity to receive customers, the average customer will accept, but does it mean that customers will certainly accept you? Not necessarily, this time there will be many customers will Say: "I'll take a look, there is a need to call you" and the like, this time to learn courtesy of retreat, and continue to use Yu Guang observe customers, find the next opportunity to approach customers, do not give up easily. Preventing Customers from Losing STEP 4 Initiatives This happens mostly with those who leave the shop after looking at them, so we need to look carefully at the customer, and if we find she is about to leave, we have to take our leaflet quickly To go forward to recommend a product, as long as it can arouse her attention, then immediately brought back to the counter to find the appropriate product to her trial, to a certain extent, to retain customers and increase sales opportunities. Of course, the above basic work does not mean that we can seize all customers, or customer loss, it is normal, but more importantly, we have increased through the above actions, sales opportunities, thereby increasing sales performance .